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This Tug-of-War Over CNN Highlights How Dysfunctional US Media Now Is.

On Thursday evening, while unconfirmed reports spread concerning the Brown University gunman, CNN’s Kaitlan Collins took to social media, noting the confusion and pointing viewers to her network’s 9pm newscast.

Even though CNN is certainly not a impeccable news source, her words resonated to many. It remains one of the organizations where you can find grounded and generally trustworthy reporting – notably during crises such as the one unfolding in the vicinity of a New Hampshire storage facility.

A Vulnerable Situation During a Business Struggle

However CNN, now 45 years old, finds itself in a uncertain situation as two huge media corporations compete for ownership of its corporate owner, Warner Bros Discovery.

No matter the result, the destiny of CNN has become part of a major game of business acquisition, instead of as a question of what helps the news-consuming public.

“This represents another instance of the profound systemic issues with origins in many years of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.

The debate about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a larger point.

“The narrative is crafted as a corporate drama with powerful individuals as the main characters, but there is scant discussion of the public interest,” Pickard explained.

A Further Factor: Donald Trump

The network's predicament is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” adversary.

Think back to the chants of “CNN sucks!” at his rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.

Trump now asserts that CNN needs new ownership. Many see this as a desire for ownership that will shield him from negative coverage and examination. That is a factor in why he appears to favor Paramount Skydance, which has made a hostile bid.

There is a basis to like that suitor more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.

The company, owner of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.

A Possibility of Continued Uncertainty

Significantly, if Netflix wins, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a relief to many at the network, but it’s far from a guarantee of stability. That setup could position CNN for a future sale. The cycle continues.

If you ask Timothy Wu, a great deal of this is against the law, anyway. The well-known analyst of big tech’s dominance stated that competition laws should prohibit both deals.

“Each proposed deal would be bad for the country, and both should be opposed by the government,” Wu stated.

The Core Challenge and a Path Forward

Whatever happens in this situation, the bigger problem endures.

“What we have now is a very structure that undermines democracy, but we ought not succumb to learned helplessness,” Pickard said. Regulatory choices – dating back to the 1930s and 1940s – helped to foster this profit-obsessed monster, and new policy decisions can tackle it.

Can reform occur in an era where the top communications regulator will not confirm that the agency is independent? Overhaul is a distant prospect now, but that doesn’t mean it will be impossible forever.

Measures that support independent news organizations, aid local journalism, subsidize public media, and outlaw the concentration of media power in a handful of hands are achievable – they are necessary for a robust democracy.

When it comes to media ownership, size does not equal quality. And news organizations like CNN must not be tools in the most recent corporate chess match.

By

Danielle Beasley

Tech journalist and gadget enthusiast from Amsterdam, covering the intersection of innovation and everyday life.

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